Comments on: Can CSR survive a recession? http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/ musings on strategy, brand and engagement with a CR bent Thu, 29 Oct 2009 15:40:36 +0000 http://wordpress.com/ hourly 1 By: Ashwani http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/#comment-258 Ashwani Thu, 29 Oct 2009 15:40:36 +0000 http://crmatters.wordpress.com/?p=41#comment-258 CSR activities should complement a business but at the same time there should be clear cut goals that they should set-up when undertaking any such activities. CSR activities should complement a business but at the same time there should be clear cut goals that they should set-up when undertaking any such activities.

]]> By: sree http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/#comment-65 sree Mon, 28 Jul 2008 09:59:03 +0000 http://crmatters.wordpress.com/?p=41#comment-65 like last week in India Nokia announced a programme to provide livelihood education to people living around tiger reserves. wwf is to carry out their work. funds are unknown. no one talks about it. like last week in India Nokia announced a programme to provide livelihood education to people living around tiger reserves. wwf is to carry out their work. funds are unknown. no one talks about it.

]]> By: sree http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/#comment-64 sree Mon, 28 Jul 2008 09:57:52 +0000 http://crmatters.wordpress.com/?p=41#comment-64 has any company applied the axe on their csr programmes so far? or is anyone trying to change the way they do csr? like doing stuff to be carbon neutral or paying employees to work in villages rather than donate to ngos to create livelihood programmes? has any company applied the axe on their csr programmes so far? or is anyone trying to change the way they do csr? like doing stuff to be carbon neutral or paying employees to work in villages rather than donate to ngos to create livelihood programmes?

]]> By: newcsrblog http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/#comment-63 newcsrblog Tue, 15 Jul 2008 17:50:48 +0000 http://crmatters.wordpress.com/?p=41#comment-63 I agree with both of you- if CSR isn't woven into the fabric of a business, there is a good chance it will be cut back during a market downturn. At the same time, the economic slowdown we are experiencing today is also making companies reevaluate how they are allocating their philanthropic funds and whether the money they are giving away is even achieving their intended outcomes. The firm Mission Measurement (missionmeasurement.com), where I work, is helping companies measure and improve their social impact. I agree with both of you- if CSR isn’t woven into the fabric of a business, there is a good chance it will be cut back during a market downturn. At the same time, the economic slowdown we are experiencing today is also making companies reevaluate how they are allocating their philanthropic funds and whether the money they are giving away is even achieving their intended outcomes. The firm Mission Measurement (missionmeasurement.com), where I work, is helping companies measure and improve their social impact.

]]> By: Dan Gray http://crmatters.wordpress.com/2008/07/09/can-csr-survive-a-recession/#comment-59 Dan Gray Thu, 10 Jul 2008 17:07:52 +0000 http://crmatters.wordpress.com/?p=41#comment-59 Great point, Kevin. As ever, I suspect the so-called “soft” disciplines of internal comms, training etc. will be the first under the spotlight. Of course, it tends to put a dent in the claim that, “our people are our greatest asset,” and reveals it as the gem of corporate BS that it so often is! Great point, Kevin. As ever, I suspect the so-called “soft” disciplines of internal comms, training etc. will be the first under the spotlight.

Of course, it tends to put a dent in the claim that, “our people are our greatest asset,” and reveals it as the gem of corporate BS that it so often is!

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